tarte cosmetics was founded in Maureen Kelly’s one bedroom apartment in 1999. Though Maureen was very much a “total beauty addict,” she felt that the beauty industry was not addressing women’s beauty needs, and she was dismayed by the large number of products that contained “synthetic and unhealthy ingredients.”
I wanted easy-to-use products that would help [...]
For years, Rosie Jane Johnston has been a celebrity makeup artist. Her celebrity following includes Cameron Diaz, Eva Longoria, Teri Hatcher, Marcia Cross, Kate Walsh, Felicity Huffman, Poppy Montgomery, Courteney Cox, Rachel Bilson, Ellen Pompeo, and Katherine Heigl. Now she has created her own line of multi-use color cosmetics.
Rosie Jane’s line consists of four easy-to-use [...]